This location in Olten Switzerland was going to be a HempNut Café, thousands walked past it daily. But that was the year the U.S. hemp food industry came under attack from within by what I called “The Suits.” They eventually killed hemp foods for 2½ years, almost taking Canadian hemp down with it.
With no more market it forced me to cancel many projects besides the Café there and one in California, but also a new hempseed shelling line in Singapore.
Until then we were on a roll, having spent $230,000 on PR and national advertising to create this new thing called “hemp food.” We did such a good job eventually everyone wanted in; at that point I was just in their way.
The products had special labels for Switzerland. This is one for the cheese alternative:
We had 27 members in the global HempNut Alliance, from China to Germany, England to California. Here’s the Alliance Proposal for a food processor in U.K.:
This is the HempNut Europa Fax Order Form we used: